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Market Your Home

Products that sell well usually have a good marketing strategy. The same can be said for your home. Strategize with your Realtor about different ways to market your home. For example, in addition to the "traditional" ways to market a house, consider posting your listing on Craigslist. Set up a Twitter account and tweet about your neighborhood, its amenities, the schools, activities in your town. Ask your real estate agent to videotape the interior of your home and download the video to YouTube. Be sure your Craigslist ad and Twitter account lead visitors to the video.

When a potential buyer arrives for an “open house” or drives by and sees the for sale sign, you’ll want to provide a home profile handout that they can take with them. Decide what information should be included in the description of your home that will make it a must-see – and one hopes -- a must-buy. Include one or more photos of the home to showcase the most appealing features of your property and help remind potential buyers of what they saw as they visit home after home.

You may even want to include a few lines about benefits of moving to this property, such as good schools, convenience to mass transit and other desirable community features. You and I will discuss what the features and benefits of your property are.


I am so happy that we chose Maria to represent us in selling our home in Pasadena. She made every step of the process feel effortl...
- Brittany Burian


1492 West Colorado Blvd Suite 270
Pasadena, CA 91105

CalBRE# 01811839

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